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…about “them”, meaning the target readers. That means adjusting our communication style to appeal to different types of recipients. To communicate with an “A” (action-oriented person), I learned at the…
…fact, one reason I prefer first and second person writing in business blog posts over third person “reporting” is that I believe people tend to buy when they see themselves…
…interchangeably – but which shouldn’t be: Who always refers to a person; that refers to a thing. I am a person who cares about grammar, because grammar is a thing…
…and second person writing in business blog posts over third person “reporting”. I think people tend to buy when they see themselves in the picture and when can they relate…
…enormous advantage – it shows the people behind the posts, revealing the personality of the person or the team standing ready to serve customers. At Say It For You, our…
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