Blog to Foster the Human Connection in the Digital Age
…relationship with your company?” asks Corey Wainwright of hubspot.com. Is the relationship purely transactional, make you just a place they go to get something they need, or do you elicit…
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…relationship with your company?” asks Corey Wainwright of hubspot.com. Is the relationship purely transactional, make you just a place they go to get something they need, or do you elicit…
…comments might be negative. Corporate Blogging for Dummies authors Doug Karr and Chantelle Flannery put that fear to rest, explaining that negative criticism is an incredible opportunity for any company….
…comfortable and familiar! As Dale Carnegie himself advised, “compare the strange with the familiar.” “Before engines could take off, one inventor had to get marketing down to a science,” conclude…
…Fast Company. Lawyers hate it (verbifying might risk the legal power of a trademark); marketers believe it represents the ultimate compliment, showing a personal connection between consumer and brand. Whatever…
At California’s Joie de Vivre Hotels, they care about the big and the little stuff, Gary Vaynerchuk explains in The Thank You Economy. That hotel company, the author explains is…
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