Amazing, the way Robby Slaughter’s newest book “The Battle for Your Email Inbox” is so applicable to business blog writing! All three of this week’s Say It For You blog posts are based on Slaughter’s email-related advice. No, we cannot change the behavior of others, the author admits, and no, we’re not responsible for other […]
This week’s Say It For You blog posts are based on wisdom gained from friend Robby Slaughter’s new book, “The Battle For Your Email Inbox”. “When information is elevated to a scenario, it becomes more obvious what to do with it,” the author explains. “Matching elements to groupings is fundamental, he adds, so when you […]
“So what’s an idea?” asks friend and fellow writer Robby Slaughter in his newest book, “The Battle for Your Email Inbox”. “An idea,” he defines, “is information on which you can act.” As a blogging trainer, I couldn’t help thinking that what Slaughter is saying about email should be a rule of thumb for us […]
“WISH-TV Channel 8 and WTTV-TV Channel 4 are at the center of the biggest shakeup the Indianapolis TV market has seen in 35 years,” observes Anthony Schoettle of the Indianapolis Business Journal. It’s a long story, with IBJ using almost 1 ½ full pages of text to comment on the situation. But for us blog […]
When it comes to blogging for business, positioning ourselves (or our business owner/professional practitioner clients) as Subject Matter Experts is obviously a worthy goal. We might be able to go one better, though, according to strategist Neen James. Writing in Speaker Magazine, James describes a 90-day action plan for going from expert to thought leader. […]
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