True to its title, Discover Magazine (one of my favorite reads) provided an exercise in “discovery”. Inserted between the pages, in no fewer than five different spots, were postcards. Each card offered me the chance to “discover the savings” by signing up for a subscription to the publication. Ever on the alert for marketing concepts […]
No doubt about it, the words you use to tell the story are the most important part of blogging for business. Where visuals come in, whether they’re in the form of “clip art”, photos, graphs, charts, or even videos, is to add interest and evoke emotion. Personally, in blogging for business, I like clip art. […]
The second-hardest part of writing is cutting your own work, says Don Fry in Writer’s Digest “Novel Writing. (What’s the hardest? Deciding what to say and how.) Cutting your own work is no easy task, Fry admits – it’s less like cutting your fingernails and more like cutting off fingers. Still, editing and revising are […]
“If you’ve been writing awhile, you’ve probably heard all the rules. Don’t switch point of view. Or switch only after you leave a few blank lines. Or switch whenever you like, as long as it’s a weekday,” jokes Alicia Rasley in “The Power of Point of View”. Rasley’s message: writers need to choose a POV […]
“Your real life conflicts are full of riches to be mined for your fiction, observes Chitra Benerjee Divkaruni in Writer’s Digest. You may find, though, Divdaruni points out, that you’re too close to the subject matter of your life’s battles to achieve the objectivity you need. Objectivity is an issue in writing blogs as well. […]
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