“How can you be assured your hundreds – or thousands – of dollars have been well spent?” James R. Healy asks, writing in the AARP Bulletin about finding the right auto repair shop. Reading through those 9 “signposts” Healy suggests shoppers use as guidelines to quality assurance, it occurred to me how very relevant those […]
“Give your audience something to walk away with,” Lindsay Kolowich Cox advises in a HubSpot piece called “Blogging Tips for Beginners”. “Your goal in creating content should be to provide value to your readers,” Peg Fitzpatrick asserts in another blogging advice piece, suggesting printable checklists and the sharing of expertise. At Say It For You, […]
“What do you notice when you visit a model home in a new development? Often you will find wonderfully furnished and decorated rooms that anyone could live in.” So begins an article I received the other day from my realtor friend Gadi Boukai, stressing that “the operative word is ‘anyone’”. Professionals who set up a […]
Today’s blog post was contributed by networking colleague Karen Sullivan, founder of Sullivan Solutions, which helps entrepreneurial companies augment their in-house marketing. Many of the insights offered here are useful for blog content writers… In a world of so many choices, shopping can be harrowing. Whether you are shopping for the perfect pair of […]
“You might believe the past tense of the verb lead is lead, but that’s not how things are,” says Marko Ticak in the grammarly blog. (Led is the past tense of lead.) Big deal, you’re thinking… Yes, it is. As a blog content writing trainer, I know the truth of author Joanne Adams’ words: Pay […]
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