In Business and in Blogging, Differentiation is the Key to Success
Four ways to differentiate your blog: connecting, controversy, borrowing,, illustrating.
Author Archive for: Rhoda Israelov
Entries by Rhoda Israelov
Starting – and Sticking With – Blogging for Business
While launching a blog can be a fearsome thing for many, sustaining a blog over time is even harder, as witnesses by the enormous number of neglected blogs. Here’s how to maintain – and sustain…….
The First Blog Post Shows the Palette
Business owners and professional practitioners often find the opening bog post the hardest to write. using the “palette” approach can help.
Terms to Drop in Blogging for Business
“Most important business decisions are made with incomplete information and under conditions of uncertainty,” Marketing professors Kim and Todd Saxton write in the Indianapolis Business Journal. Uncertainty permeates decisions about products/technology, market, people and funding. For that reason, the Saxtons believe, we need to change some of the terms commonly used in business planning. Road […]
Blogging for Business in Leitmotifs and Thaumatropes
Whenever company owners (or sometimes even the blog content writers they employ) express doubt about their ability to keep generating new content for their blog posts, I remind them about leitmotifs. True, blog posts tend to be most effective when they focus on just one idea. For example, in different posts, a content writer might […]
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