Entries by Rhoda Israelov

Blogs Check Into The Hospital

Talk about an ironic turn of events – blogging is turning out to be such a healthy marketing tool that hospitals are inviting blogs to check themselves in! Community Health Network’s new SharingSites (www.ecommunity.com/sharing site) allows patients to create their own blogs to tell family and friends about a newborn or keep them up to […]

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Blog Offers Whiff Of Website

Talk about a “sense” for marketing – the June 22nd issue of the Indianapolis Star, in an article about car dealers’ flagging sales, singled out Colussy Chevrolet in Bridgeville, Pennsylvania.  Tim Colussy says he uses a box that sends up puffs of “new car” scent as part of his overall plan to entice buyers to […]

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No Trash, Just Treasure for O’Neal And For Your Blog

Responding to a broadcast about ex-Pacers basketball star Jermaine O’Neal’s supposedly “trashing” his old team at an introductory news conference with the Toronto Raiders, Indianapolis Star’s Bob Kravits remarks how unfair he considers that report to be.  Kravitz points out that O’Neal has been a treasure for our community, spending lots of time and money […]

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