In an earlier blog post (see Buildings, Like Blogs, Can Be Interactive) I explained that one of the special things about blogs is that they’re available not only for reading, but for acting and interacting. Good blogs invite readers to post comments and make it easy for them to subscribe to the blog. As a […]
If you’ve ever attended a sales meeting, you’ve been reminded to “ask for the sale”. Sales trainers vouch for the fact that novice salespeople often go on and on about the features and benefits of their product or service, and then literally forget to ask for the order! Enter the Internet, standing that advice on […]
The Indianapolis Star “Careers” section posed an interesting question for job seekers: “Would you hire you?” Writer Michael Goss advised that seeing ourselves as others see us is a good way to prepare for interviews. Goss added a caution: Making a good impression with an interviewer might be the least of your worries if no […]
Monday following Thanksgiving, a radio talk show host offered listeners a prize if they could name the #1 product purchased in the stores on Black Friday. The correct answer (alas, not from me!) was Blu-ray high definition disc players. Later that week, USA Today helped demystify that answer in an article called “10 top discs […]
Plagiarism’s a big, bad word on college campuses. As an Executive Career Mentor at Butler University College of Business and an English Tutor at Ivy Tech Community College, I hear a lot of talk about preventing – or punishing – plagiarism. Then, last week the Indianapolis Star carried a fascinating story about “plagiarism” of a […]
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