Entries by Rhoda Israelov

Is More More, Or Less More, In Blogs?

Earlier this week, I compared blogs to real estate stagers (see "Staging Your Business Blog"). I love watching HGTV, especially shows where professional stagers on a limited budget work miracles getting a home ready to sell. The homeowners always seem to have decors that are either too bare or too cluttered.  The stagers are either […]

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Easier To Get Unstuck With Blogs

"Some people go on and on about blogs," remarks web designer John Raleigh, "often missing the point that it is basically a web site." "Web sites are pretty cool when they’re done right," he adds, "and blogs make it pretty easy to get it right." I thought about John Raleigh the other day while opening […]

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Staging Your Business Blog

SmartMoney.com’s Kelli Grant talks about cheap ways to boost your home’s value, but her article can serve as a tutorial on adding value to business blogs. "Make your first priority the front door," she advises.  "Potential buyers standing on the front porch have 15, 20 seconds just to look", she warns. I’m not a real […]

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Don’t Just Blog There – Promote!

Back in December, I remember reading in Nuvo, twelve poets jumped into frigid Green Lake in Seattle; they thought it would be a good way to publicize their art.  As one poet remarked, “It’s not enough to write.  You need that audience.” Business blogs need to be promoted, too.  The very monikers Internet and World […]

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Your Blog Is A Desire Path

In architecture, a desire path is one that isn’t designed but instead is worn away casually by people finding the shortest distance to where they want to go.  Visit any campus or any city park, and you’ll find trails pedestrians have worn into the grass. Park service volunteers at Great Smoky Mountains National Park know […]

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