If you decide to hire a professional ghost blogger or ghost Twitterer, you’ll be in prestigious company. A recent New York Times piece informed readers that Britney Spears is advertising for someone to create content for her Twitter and Facebook accounts. Politician Ron Paul’s way ahead of Britney, with staffers Tweeting and blogging away. Rappers […]
Many years ago, I heard "First lady of financial planning" Venita Van Caspel lecture to a crowd in a Houston, Texas shopping center on how to develop a winning money attitude. Van Caspel said something then that’s stuck with me ever since. Asked by prospective clients how much she charged in financial planning fees, she’d […]
Whenever I’m working with business owners to plan their blog, I challenge them to think about two important questions. My first question is, "Would you find you?" Imagine, I ask each business owner, someone’s navigating the Web from home or perhaps from the corner café, searching for the kind of products and services you offer. […]
It’s sort of hard to ignore 250,000,000 of anything, wouldn’t you say? One quarter billion is actually the number of blogs on the Internet as of this writing. And that’s not all, mind you – 175,000 new blogs are coming online every day! This "blog thing" has fast attained impossible-to-overlook proportions, I’d say. Who’s doing […]
Loanwords are words adopted by speakers of one language from a different language. There are many, many foreign words and phrases used in English, and often these have become so familiar that people use them every day without considering their foreign origin. Some Scandinavian words that have become part of English are husband, kindle, lump, […]
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