Mark Tibergien, nationally known business consultant to financial planning practitioners, visited Indianapolis to address a meeting of the Financial Planning Association. Tibergian was very blunt about the importance of growing a business as opposed to staying small. "If you are recognized as one of the top three firms in your market," he said, "you will […]
Fellow blogger Michael Fortin believes most blogs miss the mark because of lack of proof. There are several kinds of proof you can use, he points out, but one of the most powerful is a "visual representation of the product, the business, the person, the quality, the claims, or more importantly, the benefits of the […]
While being Interviewed for the cover story of the Chicago Reader, Robert Smigel was asked how good of an education he’d needed to become a humor writer. "You mean an academic education?",Smigel replied. "You don’t necessarily need one. What’s just as important, I suppose, is to be self-educated – to read and soak in as […]
Morning Coach J.B. Glossinger’s "word of the day" a couple of weeks ago was "brachiate" (pronounced BRAY-kee-ayt). Brachiate means to progress by swinging from hold to hold by the arms. Smaller members of the ape family, such as gibbons, get around this way. Chimps, gorillas, and orangutans are less likely to use this method of […]
According to meeting management expert Larissa Schultz, quoted in the latest issue of Speaker Magazine, two of the top three reasons planners hire one professional speaker over another are: 1. The speaker’s content matches the conference’s needs. 2. The speaker is an industry expert on a specific topic. Reading this, it occurred to me that […]
Follow us online!