“What’s the deal here?” Amy Collins, who represents both publishers and authors, says writers need to know “the deal”. Writing a plot summary involves figuring out the goals and motives of both hero(ine) and antagonist. What situation do we find the character in at the beginning of the story? What do they perceive as […]
As a professional illustrator, Ebony Glenn offers advice to book authors in a Writer’s Digest piece. Your story, Glenn says, will help the illustrator pair art with text. Have a compelling theme To get an illustrator’s wells of creativity overflowing, Glenn says, have a compelling theme. The theme is your story’s North Star. If […]
The way Jeff Bullas sees it, “Blogging is a platform for self development,” People start blogs, Bulas says, for all sorts of reasons – to educate, to have a voice, to make money. Content writing drives you to learn , to document, and to connect. It is your passion that will act as your […]
“Over the past 20 years, performance marketing has become the dominant approach , referring to paying third party channels to generate sales, leads, and click through direct mail, search engines, and social media sites,” a recent Harvard Business Review article states.. But, the authors question, “Is performance marketing crowding out brand-building activities aimed at […]
“I rarely start writing without knowing what I’m going to (try to) write,” confides Simon Van Booey in Writer’s Digest. “I know the story when the pen hits the page, but how to write, the tone, approach, pace – that’s what the deskwork is about.” Advice to students offered in the Research & Education […]
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