“When dealing with the media, there are five common mistakes that financial advisors tend to make, “ writes Sally Cates in Financial Planning Magazine. “I should know,” Cates remarks (for 25 years, she’s been helping advisors have discussions with reporters). I should know, too. As a now-retired financial planning practitioner who trains blog content writers, […]
While the February issue of Science News Magazine had great examples of statement titles followed by explanatory statements, last November’s issue of Science News was a treasure chest of eye-catching and tantalizing titles – you just had to read those articles to find out what they were all about! In business blog content writing, […]
Leafing through some Science News Magazine issues, I realized their writers are fond of using statement titles followed by explanatory statements, sort of like the “Huh? Oh!” titles I often use in writing business blog posts. The “Huh?s” are there to startle and capture interest, but the “Oh!’”s are needed to match up with […]
Yes, as I emphasized in an earlier post this week, opening lines are key in blogging for business. Why not, I suggested, use the opening sentence to make your thesis clear along with your topic? In other words, searchers should be assured not only that they’ve clicked on the right link to get information on […]
In blogging for business, I teach, opening lines are key. In fact, they’re key in all kinds of writing, as quickstudy.com’s “Writing Tips & Tricks” points out to college students. Their thesis statement, Quick Study explains, will set the tone for their entire essay. Now, the thesis statement of a blog post doesn’t necessarily need […]
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