Entries by Rhoda Israelov

Blog to Position Yourself as an Expert

Although the article in Steve & Jack’s Home News (from my friend Steve Rupp, the Keller-Williams real estate consultant) wasn’t about blogging, it might have been. “Position Yourself As An Expert Source”, the title read; the content consisted of tips on establishing one’s credentials. People respond to authority.  You’ll be able to persuade them more […]

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Business Blog Repurposing With a Purpose

  Finding ways to recycle existing content has a number of benefits, Megan Marris writes in Wordstream.com, including: reaching a new audience “dusting off forgotten tales” making the most of your efforts Your top notch content deserves repurposing, Marris states, but only the best will do. Wordstream offers a rather impressive list of suggestions on […]

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Poor Grammar Spells SPAM in Business Blog Post Content

When scammers call, threatening you will be “taken under custody” because you owe back taxes to the IRS, that poor grammar alone is a giveaway,” business humorist Todd Hunt assures innocent victims. Of course, Hunt explains, “the real IRS never calls, never mails or texts, never asks for a credit card…and certainly never threatens to arrest […]

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