“Sales professionals are expected to generate the best possible win rates for their effort,” explains Adam Wiggins in a Hubspot blog post. Choosing the right phrases to seal a deal is crucial, because the close is “the final verdict determining whether or not your efforts will amount to anything at all.” Wiggins reviews seven close […]
Readers first meet both J.M. Barrie’s character Peter Pan and Charles Dickens’ Oliver Twist in bedrooms, we’re reminded in Everything You Need to Ace English Language Arts in One Big Fat Notebook. But of course these two texts tell very different stories, because each author wants to emphasize different things. Life is peaceful and […]
We business blog content writers, always on the prowl for novel ways to present information to online readers, often rely on memory hooks; I like to call them “sticky words”. About a year ago in my Say It For You blog, I had talked about weight loss company GOLO’s TV commercial (“GO LOse weight., GO […]
In the Complete Middle School Study Guide, students are asked to read a story by Joshua Slocum called “Sailing Along Around the World”, and then to choose ONE piece of evidence, from the story which makes Samblich seem most generous: Samblich was greatly interested in my voyage, and after giving me the tacks he put […]
At Say it For You, we’re keenly aware that positioning a client in the market is all about using words and images to carve out a spot for them, over time, in the competitive landscape. Does continually providing fresh, new content in a company’s or a practice’s marketing blog accomplish differentiation in the mind of […]
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