Readers Remember Helpful Hints

Sometimes a concept just keeps slapping you in the face with how true it is…. I’d been writing about offering helpful how-to hints as a way of engaging visitors to your blog. Find complementary businesses or practices, I advised, asking those business owners or practitioners for tips they can offer for you to pass along to your readers. The best tips and hints, I added, are related to some a topic currently trending in the news, especially one affecting your industry.

Just the other day, in the course of attending virtual networking meetings, I heard two wonderful examples of helpful hints.

First, fellow InfoConnect2 member Jim Badger (https://www.linkedin.com/in/jimbadger/)  explained that, because COVID-19 has caused to many people to meet virtually rather than in person, the logo imprint on the apparel should be put on the collar or high up on the shoulder of the jacket or shirt, so that it will be visible within in the frameword of the Zoom image

• Hours later, in a Happy Networking virtual room, Samuel Brown, CEO of PacketEx in South Carolina (https://www.linkedin.com/in/packetex/) offered a helpful tip about computers and cell phones. Should we turn those off every night? Yes, Brown explained. It’s not because the phone or PC or Mac needs to rest (those machines are made to run, he said.) Turning off the devices allows them to perform automated tasks, including combating viruses, he explained.
• At Say It For You, we teach that everything about your blog should be tailor-made for your ideal customer’s needs and preferences. The content is there to raise readers’ awareness of solutions and to educate them about products or tactics they perhaps hadn’t considered. With all that having been said, how do you get your business or practice remembered?

Well, the “logo” has to be high enough on the garment so it gets seen on the Zoom image. The advice has to solve a real problem and be implementable.

Try jogging your blog visitors’ memories with your own “in the now”, “in the know”, trend-related, practical, helpful hints!.